- Robert Todd designed the slip-ons in a bid to tackle lameness in cattle
- They feature flexible soles made from wood and are colour-coded by size
- The shoes can be fitted in minutes using an adhesive called ‘Moo-Tac’
- The fully biodegradable shoes are made in Dorset using local materials
Two British inventors have moo-ved into a new market after launching a range of footwear – for cows.
Robert Todd, a professional cattle hoof trimmer, designed the Croc-like slip-ons in a bid to tackle lameness in cattle caused by ulcers and bruising.
They feature flexible soles made from beech and oak and are colour-coded by size.
Pull the udder one: Robert Todd, a professional cattle hoof trimmer, designed the Croc-like slip-ons in a bid to tackle lameness in cattle caused by ulcers and bruising
Mr Todd (left) and his business partner Mike Brimble have been approached by retailers in 42 countries since the footwear went on sale this year
The patented, fully biodegradable shoes are made in Dorset using mostly local materials, including beech and oak trees for the wooden component
The shoes can be fitted in minutes using a special adhesive called ‘Moo-Tac’ and cows can wear them for up to eight weeks while their hooves recover.
Lameness is one of the biggest problems facing modern dairy herds and the ‘Moover’ shoes have already proved a hit across the world.
Mr Todd and his business partner Mike Brimble have been approached by retailers in 42 countries since the footwear went on sale this year.
They make the patented, fully biodegradable shoes in Dorset, where they both live, and mostly use local materials, including beech and oak trees for the wooden soles.
Mr Todd, 40, said: ‘I wanted an easier system that every man could use. Herdsmen had told me that the wooden blocks they were using would fall off after two steps.
The shoes can be fitted in minutes using a special adhesive called ‘Moo-Tac’ and cows can wear them for up to eight weeks while their hooves recover
‘I just wanted to create something that would work when blocking lame cows.
‘I have been really surprised by the feedback to our shoes, and the offer of other companies taking on the licence, including Europe’s biggest veterinary firm.
‘But it would be nice to keep a handle on things and keep everything local as much as possible.’
The company, Moowell, has also launched Moo-Tac which changes colour to show when it has reached the right temperature for the shoe to be fitted.
Prices start from £3.20 per shoe and they come in yellow, red, green and blue.
Project manager Mr Brimble, 43, had no background in farming but has seen a real need for the product since he and Mr Todd started developing it two years ago.
Prices start from £3.20 per shoe and they come in yellow, red, green and blue
‘Lameness has become a bigger issue due to bigger herds and less grazing, as well as superfoods being added to diets to aid milk production,’ he said.
‘And with the cows standing on concrete for long periods of time they can get bad bruising and other foot problems.
‘All of this means that feet grow at quite a rate, and need constant trimming and attention.
‘The two main ways to help them have previously been to put a block of wood on the opposite foot to alleviate pressure on the bad one, or put hard plastic shoes on.
‘But the blocks of wood came off too easily and the hard plastic shoes stayed on for too long and buckled the hooves.
‘So we have created a hybrid version of the two and the feedback has been amazing.’
Prince Philip gave the pair a special Innovation Merit Award at the National Livestock Event in July and top vets have shown their support for the Moowell concept.
The shoes are designed to fall off by themselves and rot down to avoid contaminating slurry pits.
They are currently stocked in Australia, New Zealand, Canada, USA and several European countries.
